Lionel Messi launched his own perfume under the name Messi Fragrances, and with it begins a new chapter in the competition between him and Cristiano Ronaldo, but this time outside the football stadiums.
Ronaldo is one of the most invested athletes in the world, and has owned his own perfume production line since 2015.
Now it seems that Messi will threaten the “Don’s” dominance in the world of trade and business, after the Argentine participated for the first time in the field of perfumes, in which Ronaldo is currently considered a pioneer.
The 36-year-old commented on his new perfume by saying, “I have always been passionate about perfumes, and now I am very excited to launch my own perfume.”
The company that produces the perfume is Game On Product Group, based in Australia, while the company that will distribute and sell the perfume is the American Sheralven.
The price of buying the new Messi perfume is 68.95 euros alone, and 84.95 euros with a special box, and the commercial goal is to reach a value of more than 100 million euros in a few years.
